Marketing agency for business growth

We help businesses

build marketing strategies and implement tactical plans to increase profits and long-term brand growth.

Our marketing agency services

inseed is a marketing agency from Ukraine working with local and international brands. We can take on a single task or your entire marketing, from strategy to day-to-day campaign management.

We start with the market, not the channels: category, competitors and buyers, then positioning and target audience. The output is a strategy with goals, budget and KPIs, meaning a clear plan for how marketing will drive sales.

We develop advertising concepts that are easy to recognise and remember: the idea, key visuals, video and channel adaptations. Creative is judged against strategy and brand, not on “like / don’t like”.

Brand development: naming, positioning, visual identity and distinctive brand assets (colours, shapes, characters, sound). In other words, everything that helps buyers notice and recall you among competitors.

We combine reach that builds brand awareness with advertising that sells now. We run Google Ads, targeted advertising on Meta and LinkedIn, and TikTok advertising, and offer SEO optimization. More on performance marketing.

We run your brand’s social media: content strategy, publishing plan, production, community management and post promotion. Regular reporting shows what works and what should change.

For companies that need a marketing department but aren’t ready to hire a full in-house team. We act as your CMO and team: we plan, launch, coordinate contractors and own the results.

We work as partners
We don't sell hours or service bundles. First we understand your business goals, then we propose the tools that serve them. If you don't need a channel, we'll say so.
We treat your business as our own
We spend a client's budget as if it were our own money: every dollar needs an explanation of what it does for the business. That's why we talk about sales, customer acquisition cost and ROMI, not only clicks and reach.
Data-driven decisions
We rely on evidence-based marketing (Ehrenberg-Bass Institute and Binet & Field research), our own analytics and test results. So our recommendations are based on what works in real markets, not on social media trends.
Multichannel strategies
Channels should reinforce each other: media builds awareness, performance captures demand, SMM and content hold attention. We coordinate all channels so the budget isn't spread thin.

Experience

15 years of practical experience and hundreds of implemented projects for local and
international companies help to find the simplest solutions and get the best results for each task.

Digital products and Online services

Physical
products and Offline services

Strategy
We research the market, competitors and audience and analyse your current data. Together we set goals and KPIs and define positioning and key brand messages.
01
Planning
We turn strategy into a tactical plan: channels, media plan, budget, creative tasks and launch schedule. We agree up front which metrics you'll see in reports.
02
Execution
We produce creative, set up ad accounts and analytics, and launch campaigns. Along the way we test hypotheses and optimise channels to reach your goals within budget.
03
Results
We evaluate the work against agreed KPIs and report with conclusions: what worked, what didn't, and why. Then we plan the next stage of your business growth.
04

15 years: of marketing and advertising experience
40+: clients in Ukraine and abroad
100+: projects: strategies, brands, campaigns
5.0: average rating on Clutch

Analytics, reporting and accountability

Every decision at inseed is grounded in data. We set up end-to-end analytics and reporting so you see the impact of marketing on business metrics, not just clicks.

We work with Google Analytics 4 and Google Tag Manager to measure behaviour and conversions, with Google Ads, Meta Business Suite and TikTok Ads Manager to run paid traffic, and with Ahrefs to analyse organic visibility and competitors. Reporting comes in a format you can act on: what we did, what it delivered, what comes next.

An evidence-based approach to marketing

Our strategies are built on evidence-based marketing — on research tested across large samples of brands, not on trends.

The foundation is the work of the Ehrenberg-Bass Institute and Byron Sharp on growth through penetration and physical and mental availability, the Binet & Field model on balancing brand and performance investment, and the NBD-Dirichlet model for forecasting repeat purchase. inseed's founder teaches on the "Management of Marketing Activities" master's programme at the Ukrainian Catholic University — these approaches are not only applied in client work but passed on to the next generation of marketers.

How we helped GLID App attract its first users

Smallest Support: thanking Europe via ads

How We Helped a Gaming Club Win Back Customers with Email Marketing

Case study: Genocide Speech Monitor's advertising campaign

SMM for the Environmental Project Treepilya

Case study: Performance campaign for Esculab

VAV Personnel case study: A new brand for a new business line

VAV Synergy, a company that specializes in outstaffing workers from Eastern Europe, decided to expand its business by creating a new business line - recruiting. The request to develop a new brand arose due to the need to increase margins and reduce the risks associated with the core business. The task was to create a name and logo that would retain the connection with the existing brand and at the same time clearly reflect the new area of activity with the prospect of international expansion.

Promotion of Documentary Novels by Varta Project

Promotion of Ukrainian Signal screenings in Europe

Development of the website for the property management company

We were approached by a company from Los Angeles that provides real estate management services. The essential advantage of the company is the use of technological innovations to increase profits and simplify the process of real estate management. As part of the company's marketing strategy, our task was to develop a concise informational website that would present the company's benefits and services and ensure the generation of inquiries from potential customers (leads).

Oat milk brand positioning

The trend towards the laying off of milk of animal origin spins up globally. A variety of plant substitutes fill in for traditional milk. These substitutes are becoming a separate category for people who gave up animal milk for health reasons and those who consume both vegetable milk and animal milk. The main types of vegetable milk are almond, soy, coconut, and others. Recently, however, oat milk demonstrates the highest growth rate of consumption. The United States, which is one of the largest consumer markets in the world and where there is a large audience that is constantly looking for new products and ready to open whole new categories, is a center for this trend. Although the category is quite new, there are already many strong competitors in the market.

Carting center in Saudi Arabia

Opening of a new carting center in Saudi Arabia. The special feature of the carting center is that it uses modern electric cars. The Saudi market is quite specific to us. First, it was the Arabic language we had to work with when compiling the list of keywords and negative keywords. Second, Saudi Arabia is a Muslim country with significant restrictions on women and children. For example, women cannot go carting with men. Such rules significantly affect the campaign structure and the target audience segmentation. In addition, the client's business was going through difficult times due to quarantine restrictions, so the success of the whole project depended on the success of our campaign.

See all cases

The agency provided a high-level service quality.
Head of Communications & Outreach Head of Communications & Outreach treaty-based international organization, Netherlands
Advertising, SEO, SMM Dec 2023
The inseed.marketing team excels when it comes to project management.
Executive Executive educational platform, Germany
Advertising, Branding, Digital Strategy Jan 2023
We have the same goals and are trying to do the best we can to get KPIs. переклад / translated
Dasha Andriushchenko Head of Partnership & Production Ukrainian Signal
SMM Dec 2022
We're most impressed with inseed.marketing unique approach to solving problems. переклад / translated
Oleksiy Malytskyy CMO & Co-Founder Propassist (Los Angeles)
Digital Marketing, PR, Web Development Dec 2022
inseed.marketing's attention to detail is outstanding, and they're very good. переклад / translated
Artem Pochepetskyi Founder & CEO Oftentype
Advertising, Digital Marketing Dec 2022

FAQ

What services does your marketing company provide?

Strategy, branding, creative and advertising, performance marketing, SMM and content, SEO and marketing outsourcing. You can order a single service or full-service marketing.

How do you measure marketing campaign effectiveness?

Before launch we agree on business-linked KPIs: sales, leads, acquisition cost, ROMI, brand awareness. We set up analytics and report on these metrics regularly.

How is the cost of your services determined?

Cost depends on the tasks, scope and number of channels. After a brief we prepare a proposal with a clear scope of work; ad budget is calculated separately.

What makes your marketing company different?

We start with strategy and evidence-based marketing, not channels. One team owns both brand and sales, so short-term results don't undermine long-term growth.